What's Next: Pickup Trucks

 

2009 Ford F-150

When you’re the best at something, especially for multiple decades, there’s a lot of motivation and pressure to maintain that ranking. That mentality keeps Ford continuously improving its most important vehicle, the F-150 pickup. Taking center stage at the 2008 Detroit Auto Show, the redesigned 2009 model will debut style that’s “a touch more civilized” than the Super Duty and features designed to keep competitors at bay, such as a new side step for the tall bed, added safety features, and a top-of-the-line Platinum trim. Look for the complete package to hit dealer lots later this year.

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